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What effect does customer relationship management has on brand performance?

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تم إضافة السؤال من قبل GODSWILL OPURUM , Operation supervisor , Elis global fashion
تاريخ النشر: 2014/07/02
zafar abbas minhas
من قبل zafar abbas minhas , Freelance Writer , DAILY MASHRAQ

CUSTOMER SERVICES ADD TRHE LIFE TO BRAND & MAKES IT YOUNG , ACTIVE , PRODUCTIVE FOR MANY YEARS.................. ITS OXYGEN FOR ANY BRAND.

GODSWILL OPURUM
من قبل GODSWILL OPURUM , Operation supervisor , Elis global fashion

Nice explanation, Zafar your thought is highly strategic. as you said customers are the life of any brand, since a product or brand has a life cycle as a human, it is essential that a product's value is protected in the market. many marketers argue that it costs more to bring new customers than maintain already ones. when customers feel satisfied about a product and are given a fellow up like warrenties it gives them a sense of assurance on the brand's quality assurance. this feeling is greater than marketing because it causes them to repeat purchase, because of satisfaction.

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It is a pertinent question! Thanks!

 

Its like asking Whether a fish can survive without Water and it has become extremely crucial in todays challenging market conditions

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