أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
Hi,
There are book definitions and there are made up.
I think it is the study and implementation of normalizing the behaviour of a group or company to fit the business needs in a most humanely and un detectd way possible. So the people dont deal with change as an enemy and rather embrace it un knowlingly.
Regards,
Ali
