أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
1. Separate all the press/media communication that is being used into categories
2. Follow up on the media coverage
3. Take surveys
4. Compare sales from previous year/month /quarter
5. Count the number of customers and compare from previous year/month/quarter
6. Ask clients and visitors where they heard of you
7. Use a Media Analysis Program
8. Count the web-stats
9. Collect clippings of published images, reports, interviews and all the above
Evaluating the PR efforts has Basic strategical steps as follows:
1- Separate all the press/media communication that is being used into categories: Example Trade magazines, Magazines, Newspapers (Daily), Newspapers (Weekly), TV, and Internet.
2- Follow up on the media coverage mentioned above. Each section will have published the stories
3- Take surveys. Surveys of not only customers alone but of prospects or of browsing individuals as well.
4- Prepare a Comparison sales report per year/month /quarter. The PR plan should be put in action before or in the beginning of a sales period (if any)
5- Prepare a Comparison Customer or Client report per year/month /quarter.
6- Use a Media Analysis Program.
7- Prepare Charts for each report for a simpler view
We can be more predictive by our analysis, by adding more statistical reports – example:
Peak hours, Sales and promotions evaluation, customer services survey, etc.
to know how to helping people
to know how to control the deal
do my best
هل تحتاج لمساعدة في كتابة سيرة ذاتية تحتوي على الكلمات الدلالية التي يبحث عنها أصحاب العمل؟