أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
One of the major factor of Brand perception is consumer experience. if brand works above his expectation then he ll effect others buying decision through positive recommendation and vice versa. Advertising and PR plays important role in creating and maintaining a good quality brand perception. A good brand image or perception increase loyalty and repeat sales behavior thus ll improve Brand positioning.