What are the factors affecting pricing of a product ?

Cost of Inputs.

Competitors.

its elasticity of demand.

type of competition.

Economy

Taxes

technology

1- Costa- Supplier's pricesb- Price inflationc- Exchange rate movementsd- Quality2- Customera) growth in customer's incomeb) Perception about future pricesc) Price sensitivityd) Quality perceptione) Demand3- Competitiona) perfectb) imperfectMonopoly (single supplier ... He will set the price as he likes it) Oligopoly (many suppliers ... price will be set by market)duopoly (two suppliers e.g pepsi and coke... price will be competitor's price)4- other factorsRole of middle menAvailability of close subtitles / substituteGeneral inflationEthics

Understanding of the Market / Market ShareAnalyzing the competition and Competitive PricingSWOT AnalysisDemand Oriented PricingReturn on Investment (ROI)and ofcourse to Maximize Profits

Demand for Raw Material

Increase in Labor wage

Transformation to more Eco-friendly production process

Government polices and taxation

Increase in budget for R&D

International Trade agreement between countries

Entrance of new competitor in the market

• Input Cost
• Demography & Geography(Domestic market and Global Markets-Tariff,duties)
• Break Even Point
• Demand for product
• Market proximity
• Competitors and Substitutes prices