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People do miss some of the most important SEO factors, especially when designing and re-designing a website. See some of the common SEO Mistakes and avoid them in your re-design.
During redesign one should create list of issues currently facing, as this is important to know before redesigning of existing website. So see where your visitors are having issue to get the information provided by you. Make use of webmaster tool, google analytics to see the behaviours of the visitors.
Then create a new user friendly layout with above analysis and create the new design and code it with latest SEO requirements, like add schema code in it and make it more user and search engine friendly website.
Here are five steps to ensure that you are able to successfully execute your site redesign without compromising months or possibly years of investment in SEO.