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In today's world, to what extent is the trust factor associated with online advertising vis-a-vis the many scammers out there?

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تم إضافة السؤال من قبل Jaswanth Prakash , Business Development Manager - Global , T Rex General Trading LLC
تاريخ النشر: 2013/04/08
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The objective of these scammers is to confuse the consumer into thinking that they are dealing with the company.
Very often, you read about consumers losing money to a scammer but companies are fighting back such as messages on their websites to assure consumers when advertising/emails/direct mail are honest and direct from the company.
The problem is that consumers still do not understand that any offer too good to be true is likely a scam and this is an ongoing issue that companies will continue to face.

Roba Al-Assi
من قبل Roba Al-Assi , Brand and Communications Director , Bayt.com

I think that banner blindness is a huge issue with online advertising, and trust as well.
Yet, many people are still not aware enough of scammers to tell a scam apart.

Abdulbaqi Seraj El-Din
من قبل Abdulbaqi Seraj El-Din , مدير التسويق والمبيعات , شركة تقنية البناء

In today's world, to what extent is the trust factor associated with online advertising vis-a-vis the many scammers out there?

Jaswanth Prakash
من قبل Jaswanth Prakash , Business Development Manager - Global , T Rex General Trading LLC

Not just the consumers, but i've notified a few corporates myself that their name is being used by scammers.

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