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Critically to highlight the role play by Marketing Information Sytem in simply small organisation or company in your area

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تم إضافة السؤال من قبل Ibrahim Shehu Musa , Higher Trade Officer , Ministry of Commerce, Industry, Cooperatives and Tourism
تاريخ النشر: 2014/09/25
Waqayan Al Waqayan
من قبل Waqayan Al Waqayan , Secretary of Sharia Supervisory Board (SSB) , Ahli United Bank (AUB)

A marketing information system has four components:

1- the internal reporting system,

2- the marketing research systems,

3- the marketing intelligence system

4- and marketing models.

 

Internal reports include orders received, inventory records and sales invoices. Marketing research takes the form of purposeful studies either ad hoc or continuous. By contrast, marketing intelligence is less specific in its purposes, is chiefly carried out in an informal manner and by managers themselves rather than by professional marketing researchers.

مستخدم محذوف‎
من قبل مستخدم محذوف‎

I apologize for the answer

The lack of specialization in the field of Marketing

Mohamed Hamdy Kamal Riad
من قبل Mohamed Hamdy Kamal Riad , Senior Solution Architect , IBM

i agree with Waqayan Al Waqayan

Muhammad Saey
من قبل Muhammad Saey , Senior Veterinary Doctor , PAFN Public Autority for Food and Nutrition

It is covered by brother @Waqayan Al Waqayan

 

  Waqayan Al Waqayan

Waqayan Al Waqayan Sharia Controller at Ahli United Bank (AUB)

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