أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
- Diversification Strategy: It is when a company seeks to increase profitability through greater sales volume obtained by new products or new markets
- Horizontal Integration: occurs when a company is being taken over by, or merged with another company in the same industry and in the same stage of production.
- Vertical Integration: when companies are united by the same owner are integrated in the supply chain. Usually each member of the supply chain produces a different product or service and the products combine to satisfy a common need.
I agree with answers given by Mr. Vinod Jetley and Mr. Ibrahim Hussein Mayaleh.
MARKET LEADER STRATEGIES
1. Expand total market
2. Defend market share
3. Expand market share
Agreed to Mr. Jetley and Ibhrahim both
