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Which of the following are the elements of product positioning ?

<p><strong>a) The Product </strong></p> <p><strong>b) The Company </strong></p> <p><strong>c) The Consumer </strong></p> <p><strong>d) All of these</strong></p>

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تم إضافة السؤال من قبل VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.
تاريخ النشر: 2014/10/25
حسام السداتى
من قبل حسام السداتى , مدير تسويق , أكاديمية السادات للعلوم الإدارية

Add all of the above to him multiple elements of the most important consumer

padmakumar pathiyil
من قبل padmakumar pathiyil , Marketing Consultant , Management Consultancy

d) all the above

Mohamed Hendy
من قبل Mohamed Hendy , Commercial director & Co- founder , The matchers

I like this quote :

Positioning starts with a product. A

piece of merchandise, a service, a

company, an institution, or even a

person.. But positioning is not what you

do to a product. Positioning is what you

do to the mind of the prospect. That is,

you position the product in the mind of

the prospect.” - Ries & Trout

Muhammad Adeel
من قبل Muhammad Adeel , Sales And Marketing Executive , TANZEEM HEAVY EQUIPMENT RENTAL LLC

All these are elements of product positioning. Positioning is defined as creating the value of the product in the minds of the customer. 

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