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The major four elements of distribution mix are channels of distribution, transportation, Warehousing, and -?

<p><strong>(a) Inventory </strong></p> <p><strong>(b) Channel </strong></p> <p><strong>(c) Direct marketing </strong></p> <p><strong>(d) None of these </strong></p>

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تم إضافة السؤال من قبل VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.
تاريخ النشر: 2014/10/25
Ali Hussain Yousuf
من قبل Ali Hussain Yousuf , Assistant Manager Internal Audit , Index Exchange LLC

Answer is (a)

Omer Farooq
من قبل Omer Farooq , Area Sales Manager , PepsiCo

Financial Muscle strength and people.

مستخدم محذوف‎
من قبل مستخدم محذوف‎

Its CHANNEL, which is missing in the line of four components. 

As suggested by esteemed members as INVENTORY, but when we consider WAREHOUSING than inventory is naturally managed.

So what I think is that without CHANNEL how could be driving DISTRIBUTION MIX???

I would like to learn more about it.

Regards

 

Muhammad Abid Aleem
من قبل Muhammad Abid Aleem , Head Of Supply Chain , SERVICE LONG MARCH TYRES (PVT) LTD

A

Ibrahim Hussein Mayaleh
من قبل Ibrahim Hussein Mayaleh , Sales & Business Consultant and Trainer , Self-employed

The answer is (A) Inventory

But assume Packaging the5th element.

VENKITARAMAN KRISHNA MOORTHY VRINDAVAN
من قبل VENKITARAMAN KRISHNA MOORTHY VRINDAVAN , Project Execution Manager & Accounts Manager , ALI INTERNATIONAL TRADING EST.

Option A. Inventory  (Product Mix)

Thank you for all answers.

Vinod Jetley
من قبل Vinod Jetley , Assistant General Manager , State Bank of India

It is a.

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