أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
A discussion - extra information appreciated - Here are some hints: 1- A single word or a phrase? 2- How long you retained the position? 3- What was your main successful approach to occupy the keyword? 4- Keyword related to what industry?
Well I will start with the following:
While you may want to explore answers to a question you have had, You were not able to ask the correct question.
That been said, as any person with any SEO experience knows that keyword search volume change of daily bases, and asking for traffic volume is not anyway helpful to any cause.
Now to Answer your questions:
1- You were asking for short tail or long tail keywords (FYI: those are the terms used not "single word or a phrase"). In recent years search habits have changed, while People used to use short tail keywords because of search engine limitations and peoples desire to find what they need, in recent years many search engines have developed algorithms to support the change in search behaviour which is long tail keywords (asking questions on search engines), for example Google introduced Hummingbird late2013 to support and meet the change in search behaviour. Now that we know how search habits have changed over time; we can conclude that long tailed keywords are the most common and widely used by search engine users, thus while creating any SEO Strategy such information should be considered to increase visibility and better from your SEO ranking.
2- When setting an SEO Strategy moving down the search engine results list should not be an option, nor a set limit of time to stay on a high rank, achieving a high rank and staying in that rank is much more simpler with the correct strategy and continues work. (TIP: Identifying keyword Competitors and analysing their SEO Strategy, Link-building and Copywriting Behaviour will help you outrank any competitor in the results page for any keyword)
3- "occupy" is a very strange word to use, The most beneficial strategy when selecting keywords to Better Your SEO is Selecting the keywords that are Organic to your business, industry, services, or products. as for an SEO Strategy you can never limit what you do, SEO Work is not limited nor decided by just keywords, you have many technical process that start from before even buying a domain name.
I could talk for hours about SEO and how to create a good SEO plan or strategy, But for now I will modify your question to reflect a more accurate an answerable question on keyword strategy.
Question: What are the best on page and off page practices to ensure high ranking on search engine results page for a specific keyword:
Some of the important on page SEO practices:
1- Good copywriting without keyword stuffing
2- Having semantic indexing in mind while copywriting
3- Include images on your page (Alt tags and file name optimization)
4- H1, H2, H3....... importance awareness and consideration during copywriting
5- Page Title Optimization
Some of the important off page SEO practices:
1- Link-Building to good website (What constitutes a good link is another topic for another day).
2- Relation between keywords on pages linked between websites.
3- Anchor Text
4- Number of links created compared to competitors
4- While I am not here to pick on your grammar as I have glossed over many, I must correct the grammar on your last question: "Keyword related to what industry?" the correct grammar and syntax is: Under which industry is the keyword categorized.
Now for the second hard part which Is explaining why the question itself is wrong, Keywords can not be industry specific, Why ? Well the short version is that all people use keywords like you think or know. (the full answer will take a long time to explain but I will be happy to answer it if you can phrase the question correctly :) )
I was highly surprised by the lack of knowledge in the answers provided and that is really discouraging me from participating in other questions.