What is the most important thing in sales and marketing?

This is very tricky question. Marketting and sales though both look similar there is vast difference in them by their terms. Marketing could be a promotion of a product while sale could be a delivery of product in my understanding. Why do I say promotion of product for marketing is that, when you are marketing your product, people see its design, relavance in usage, cost, need, quality assurance, warranty and relaibility. While on the other hand you have already done marketing for your product and just need to sell it. In selling to you have few factors which could influence customers. 1. The way the product is showcased 2. The way of approching customers 3. The way of expertisy in explaining to customers 4. The way of convincing customer need with the product.

The most important aspect of marketing is to look for the future because marketing is not for the short term. But long-term planning, products and services need to develop continuously. Market analysis must be conducted consistently. Demand for consumers is constantly changing. Successful organizations do not have to stop thinking. Must have a different vision. And create identity for the brand. And above all, creative people must be selected. And have a positive attitude.There is a thirst for success. There are people in this category. The organization is constantly evolving and making a real difference to the marketing world.

knowledge about your client or customers requirements and provide serice or products accordingly in a best possible way.

1) In the face of an eager product manager asking me to invest into communicating their product / service I always advocate the user and ask "what does it do for me (the User)?" We often get so excited about what our product does that we forget to see it from the viewpoint of the customer. Ideally, solve an existing problem.

2) Never try being everything to everyone. EVER. Standard bell distribution still applies. If what you are selling is good, eventually it will become more widespread. That does not mean it should initially be aimed at EVERYONE.

3) When communication begings, the product better be available on POS! Worst thing we can do is drag customers' bottoms to stores and then deliver.. nothing, because product is not available. Customer will not give us another chance.

Sales- generating more & more sales revenues as well as hitting the targets & execeeding expectations Markerting- delivering & communicating more effectively & efficiently customer value than competitors & ensuring customer satisfaction as a priority.

 

The most important thing in sales and marketing My opinion is 

 

(HARD WORKING)

To know the clients exact requirements and Customise products/ services according to their requirements.

Behind every successful sale there is customer satisfaction.Once your customer is convinced that customer need matches with that of the product offered by the salesman the deal is almost done.