What's The Business Case?

A business case is part of a project's mandate, produced before a project is initiated. Although it may be crafted by many people, the business case is owned by the executive sponsor.

In almost all cases, the option of doing nothing should be included with the costs and risks of inactivity included along with the differences (costs, risks, outcomes, etc.) between doing nothing and the proposed project. It is from this that the justification for the project is derived.

Writing your business case proposal. Your proposal should outline the costs and benefits of the project clearly and succinctly. Ensure it contains sufficient detail to satisfy management needs. If your project requires funding or management approval you will need to prepare a written business case.

A business case is an argument, usually documented, that is intended to convince a decision maker to approve some kind of action. The document itself is sometimes referred to as a business case.

It is a type of decision-making tool used to determine the effects a particular decision will have on profitability. A business case should show how the decision will alter cash flows over a period of time, and how costs and revenue will change. Specific attention is paid to internal rate of return (IRR), cash flow and payback period. Analyzing the financial outcomes stemming from choosing a different vendor to sell a company's product is an example of a business case.

Read more: http://www.businessdictionary.com/definition/business-case.html

A business case is a decision support and planning tool that projects the likely financial results and other business consequences of an action.

1. a justification for a proposed project or undertaking on the basis of its expected commercial benefit.

Business case is a document which contains high level of project information supported by qualitative and quantitative analysis to show cost and benefits of the project. This comes live even before project charter.

The project owner/sponsor/team basically convince management about execution of project or to select one lucrative projects so many others.

Based on business case, program manager or portfolio manager select and prioritize different project and allocate resources accordingly..

Since this is done on early stage of project, it does not contain fine details of project.

If a project is selected, then team goes towards the project charter.

I hope this answers the question.

The logic of the business case is that, whenever resources such as money or effort are consumed, they should be in support of a specific business need

A Business Case is an explanation or set of reasons describing how a business decision will improve a business, product, etc., and how it will affect costs and profits and attract investments

A business case is an argument, usually documented, that is intended to convince a decision maker to approve some kind of action. The document itself is sometimes referred to as a business case.

Part of the Project management glossary: A business case document is a formal, written argument intended to convince a decision maker to approve some kind of action.

Business captures the reasoning for initiating a project or task. It is often presented in a well-structured written document.