Do you evaluate your sales team only on sales achievements? If not, which factors will you add?

The way they treat customers as well. Their approach to new customers.

1. Target and ahievements

2. Customer satisfaction.

3. New customer.

Sales employees should be evaluated on many other issues. I can make a very long list, but I will summarize:

- Sales achievements vs. Sales Targets

- Creativity and taking initiatives

- Teamwork

- Look

- Complaints vs. recommendations

- Company and product knowledge

- Discipline

- Number of sales calls vs success percentage

- Reporting

- Accuracy

- Flexibility (tasks, working hours, ...)

- Credibility towards company and customers 

- General behavior

- Active and energetic

- Organized

- Problem solving ability

- Follow-up 

 

 

( Relation ) factor with Clients & Colleagues .

 

Firstly everyone look the sale figure in retail field but i dont think so making the high figure means superb performance.... To make superb performance at first we need to provide "WOW!" Service along with making the transation. If we go in this way i am sure there will be regular customers whoever enters to the store. Therefore, to evaluate the team or staff, we should go with his/her talent, skills, energy, capacity, accuracy, service, product knowledge, add on sale, budget achievement, team work, punctuality,

Fresh calls generation

prospect identification

visit vs conversion

reporting 

are some of the area we need to concentrate. if this is done then even if there is a drop in business, it is easier to analyse the reason behind the drop.