What are the essential requirements for a successful sales&marketing manger?

I think one of the most important and essential skills is to be a good relationship manger and to work hard but in a smart way .

1. Product Knowledge

2. Customer Knowledge

3. Competitors Knowledge ( Market Intelligence)

4. General Knowledge

5. Skills to use the above Knowledge.

Of course need all the Qualities of a good person. 

Hello all,

As I see it, the most important quality is to remember that you are dealing with PEOPLE often disguised as "Customer" "Client" etcetera .Time we focused on the "Subject matter" from the text becomes so important that we tend to loose its worth.

I believe if you have faith  in the product / service and share the values of the Brand passionately ,you can work towards the discipline of becoming a good Sales & or Marketing Manager.

Just like in the end numbers matter? You need to back it up with relevant education & experience. And you good to go!

Thank You!

1. Coaching 

2. Business Acumen 

3. Hiring

4. Performance Management 

5. Leadership

Able to be social with all just like close fiends 

- General knowledge on day to day life

-expertise on the service / product that he is dealing with public

-Power to execute the words he says

-Patience on the public queries and harsh statements by customer if any.

Most essential would be "INTEREST" followed by honest desire for learning with humility & sharing and thereafter the other common ingredients.

A successful Sales & Marketing Manager need to possess Following Skills to ensure sucess in the Market Place:1. Understand of your Product & Services.2. Understanding of Customer Needs.3. Understanding of Market Place.4. Understanding of Competion.Once you understand all these Parameters thoroughly, you need to gel all your understanding in the execution, which further needsa. Excellent Communication Skillsb. Excellent Analytical Skills.c. Excellent Relationship skills.d. Excellent Presentation skills.Now when you Possess these qualities, obviously you can be succesful Sales & Marketing Professional provided you are capable to transfer all these capabilities into your subordinates.i.egood Leadership skills, mentoring skills, team mangement skills, interpersonal relationship etc.

1) Gud Relation in Market2) Great Communication Skill3) Prdoduct Knowledge4) Knows the customer needs and wants

1- good relationship in the market ,2- satisfiy the customer needs and wants.3- coaching4- leading 

Communication Skills along with Product Knowledge. 

You will never have an optimal answer, but I may summarize all answers given by the experts