Intermediaries typically perform all of the following functions, except:

d) Creating direct communication from the customer to manufacturer

d) Creating direct communication from the customer to manufacturer

1. Transactional: This function involves adding value to the distribution channel by bringing in the intermediary's resources to establish market linkages and customer contacts. The intermediary either directly undertakes the marketing and sales function or helps to establish buyer-seller relationships by serving as a link between the manufacturer and the retailer.
2. Logistical: This function involves the physical distribution of goods. It involves sorting and storing supplies at locations within the reach of the end customer. It also breaks up the bulk production of the manufacturer into smaller portions and may include the transportation of smaller shipments to intermediaries or retailers further down the channel of distribution.
3. Facilitating: Although often confused with logistics, the facilitating functions of intermediaries supplement the entire marketing flow of the product and are separate from logistics. The facilitating functions include financially supporting the marketing chain by investing in storage capabilities. They may include facilitating sales by helping the consumer buy even when he or she does not have cash (through financing plans, purchase agreements, etc.).

Its the last option "OPTION (D)"

I believe the answer is D. The space of communication and the intermediary doesn’t want to create any platform unless the manufacturer demands because of many external factors which can affect the flow of business anytime.

In my view the answer would be option (D)

Agree with experts answer <<<<<<<<<<<<<<<<

Creating direct communication from the customer to manufacturer ; that does not fall within their scope of work

I believe the correct answer is D.)

I chose option      A

Thanks

Agreed to All the Experts...................................