There are so many products are in the market. Local quality materials, branded materials, and also those who come up to the international level by the quality/advertisements. Then which thing makes a product popular? Is it Quality? Name or Brand? Or Attractive Package? or Advertisement ?
Attractive package bears a lot of additional cost. Costliest package/advertisements can provoke the consumer only once to buy. But his/her second buy is depending on its quality. Major of the celebrities are not using their branded product at all. They come in their advertisement only to earn money that's all.
So, quality is the main element behind a successful product which can exist for long time in the market. Say for example few companies have done good branding and advertisement if quality is not up to the mark we do not use it. Quality sustains the consumer for a long period of time.
Once salesperson tried the consumer can be attracted to try again if and only if the quality is up to the mark. Now, we can see that,Good quality products are more popular than low quality products even those with attractive packaging.
