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Social Media
1. Developing editorial calendar for content sharing2. Updating Facebook Pages3. Updating Google+4. Updating LinkedIn5. Updating Twitter6. Answering LinkedIn questions7. Updating Tumblr, Instagram, Vine, and other social networks8. Managing your Yelp profile9. Bookmarking blog content on social bookmarking sites10. Building out custom Facebook pages11. Designing cover images for social profiles12. Developing social media marketing plans13. Guest writing for industry blogs or websites14. Interacting with consumers via social media15. Recruiting guest bloggers16. Researching bloggers17. Writing a social media corporate policy18. Scheduling social media status updates to be published19. Responding to questions on Quora20. Researching bloggers21. Monitoring competitors’ social media updates
Promotions
22. Developing contests to promote a business or product23. Designing contest pages24. Writing contest rules25. Promoting contests to contest directories26. Promoting contests online on company website27. Promoting contests online through company’s social profiles28. Promoting contests through company’s email newsletters29. Tracking progress of contest entries30. Choosing winners of contests31. Announcing contest winners32. Notify winners of contests33. Distributing contest prizing34. Distributing coupon codes online35. Listing your events with local online events calendars36. Ordering premiums created to hand out37. Writing white papers38. Posting white papers online on sites like Scribd.com
Analytics
39. Analyzing Google Analytics40. Measuring search engine optimization results41. Performing competitor keyword analysis42. Reviewing ecommerce sales data43. Review social media metrics, like Facebook Insights44. Running reports to track growth, response or ROI
Sales
45. Writing proposal46. Creating lead capture forms for the company website47. Writing sales follow up copy48. Writing sales scripts49. Submitting ecommerce products to shopping aggregators50. Using lead scoring for prospects51. Developing demonstrations or tutorials52. Networking – in person!53. Writing tips & how-to articles to share with prospects or customers54. Researching affiliate programs
Email Marketing
55. Choosing an email marketing software vendor56. Designing email newsletter templates57. Distributing email newsletter58. Writing email newsletter copy59. Setting up trigger emails60. Setting up an account with the email marketing software vendor61. Sending test copies of the email newsletter62. Segmenting email newsletter lists63. Reviewing email newsletter metrics64. Cleaning up the database (fixing typos, adding in new data)
Video
65. Developing video content66. Hiring a vendor to develop video content67. Writing video scripts68. Develop keyword lists for tagging videos69. Writing video descriptions70. Publishing video to YouTube71. Publishing video to company website
Advertising
72. Writing ad copy73. Designing ad units74. Monitoring Facebook Ad campaigns75. Researching affiliate programs76. Signing up for affiliate programs77. Running retargeting campaigns78. Running ad campaigns in Google AdWords79. Running ads on LinkedIn to promote the business80. Running estimates of audience size for Facebook ads81. Buying ad space on specific or niche sites
Public Relations
82. Commenting on articles or blog posts online83. Documenting online media placements84. Following up with people product samples were sent to85. Pitching bloggers to review a product86. Writing press releases87. Submitting press releases thru online wire services88. Sending out product samples89. Searching forums for influencers90. Reviewing forums for consumer feedback
Website Management
91. Designing web graphics92. Editing web copy93. Fixing broken links on the company website94. Installing tracking codes on the company website95. Publishing blog posts96. Renewing domains and hosting plans97. Sourcing images to accompany blog posts and status updates
Customer Service
98. Developing customer service plans99. Responding to customers questions or concerns on social media
Project Management
100. Getting content approved by key stakeholders101. Posting jobs or RFPs online to recruit staff or vendors102. Giving presentations on your work103. Formatting documents (Excel, Powerpoint, Word)104. Writing case studies of projects or clients105. Updating editorial calendars106. Training staff on social media involvement107. Speaking at industry conferences or meetings108. Sitting through many demos of marketing tools & dashboards109. Setting up Google Alerts on key companies, people or products110. Sending thank you notes or emails to customers111. Reviewing metrics, metrics, metrics112. Reviewing reports with clients113. Researching the latest digital marketing trends & tools
Search Engine Optimization
114. Developing keyword lists115. Appropriately naming images on the company website116. Choosing anchor text for backlinks117. Distributing articles to article submission websites118. Listing the company in online local business directories119. Listing the company website in niche directories120. Managing relationships with the major search engines121. Pinging sites after new content has been published122. Renaming files so they are optimized for search engines123. Writing blog content based on a keyword strategy124. Writing article content to publish online125. Reviewing website backlinks
It depends on ur segmentation, ur products or services, etc...
1. Monitor mobile traffic
2. Install Call Tracking
3. Use Heatmaps
4. Run A/B Testing
5. Google Analytics Ecommerce Tracking
6. Set up Google Goal Conversions and Funnel Visualisation
