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Why has product analysis become an integral part of marketing?

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تم إضافة السؤال من قبل Ghada Sameer , Project Manager and media executive , CQA
تاريخ النشر: 2015/06/03
Avinash Malluru
من قبل Avinash Malluru , Lead , NoteOne Software Consulting

Unless we don't have the product analysis done initially, we do not have which way to proceed further or how to go ahead. Analysis will guide us in enhancing the marketing strategy more effective.

Kishor Vadher
من قبل Kishor Vadher , Sales Manager , Hausstrom ltd. Lagos

Because it provide market segmentation and also saws share of the total business of the company. It also saws the profitability of the organisation so it is very important.

Tauseef Sarwar
من قبل Tauseef Sarwar , Senior Manager Business development & Marketing. , Kelmac Group Ireland

Product analysis is always integral part of marketing. Product analysis are required to determine productivity of product during its life cycle.

Different products have different life cycles, e.g.. Aircraft production, constant analysis is required to improve standards and safety, product analysis also contributes towards future products. 

In todays marketing, beneficiary is customer, and customer always want better product at affordable price. Product analysis in todays marketing not only improves the quality of product, also increases the sales prospects.

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