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It's all about unique content these days. Content can be in any form - Videos, images, articles & mix of these content. The key is to keep on updating your website with unique content. A content which solves the problem of the user. Google algorithm gives benefits to the unique content and sites that are regularly updated. This is the key of digital marketing.
Sharing on social media is a good idea but make sure the focus should be on your site rather than social media only for long term benefits and organic growth.
Well from my opinion_ blogging, social media like facebook, twitter linkedin etc' SEO and SEM are the latest way of digital marketing in business indusrty.
I think in2015, we will see two major trends in terms of content creation. First, brands will change the way of how they partner with others to produce content. Brands are so increasingly in need of not just content, but content that comes with impact alongside of it, both from a consumer level and from a point of influence level.
