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Inorder to be a better salesman and get more leads you need to survey whole market and have such a marketing concept which will make your products easily available to general public.which will inturn imporve your sales margin
You must know your product/solution and know who is your target customer. Establish contacts with anyone who can get you in touch with the relevant customer and do not dismiss the junior employees as they may have the hints to help you find leads.
Also, attending relevant industry events will help you find more leads.
The first step is the WILL. You need to be willing to become a better salesman and generate sales leads.
Then you need to work on many things like the following:
- Develop your sales skills, especially Listening skills
- Set a good plan
- Set and understand your targets
- Define and know your target market
- Learn from your mistake, your competitors, your colleagues and even your customers
- Understand your products
- Never give up