How do i promote my proposal?

• Discuss with your customer to identify hard and soft criteria together with the relative weight of each of them in the evaluation 
• Develop value proposition based on customer's criteria.
• Submit a taylor made proposal demonstrating you have understood customer's concern. This will make him feel he's unique and he will be willing to work with you because you care. Do not hesitate to go and present your proposal face to face.

Identify the Customer Pain points , Provide your solution inline with the Pain point , make sure customer is reading those details by adding call outs and your value addition inline with Customer requirement

Clearly defining customer requirements 

Quantify proposal Quality benefits ; cost of the proposal

Overview of necessary resources

A  risk evaluation and analysis  for the project

The Proposals could be promoted by including the following aspects

Clearly highlighting our understanding on client's requirement

Scow of work/ supply matching to the client expectationPricing matching to client expectation

Listing out clearly the inclusions, exclusions and input parameters required