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The criteria for the picture media communicational marketing Ad. are as follows:
1.The picture media communicational marketing Ad.must be Colorful and Clear to audience.
2.The picture media communicational marketing Ad.must be Attractive.
3.The picture media communicational marketing Ad.must be Meaningful.
4.The picture media communicational marketing Ad.must be Presented well.
5.The picture media communicational marketing Ad.must be understandable.
6.The picture media communicational marketing Ad.must be Simple to audience.
The criteria can be expressed in a single word as –‘CAMPUS’.
Here,
C= Colored
A= Attractive
M= Meaningful
P= Presented Well
U= Understandable to Audience/Customer
S=Simple
Make it visible and atractive..And provide it to target audience