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What is a Balanced Score Card and how is it used?

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تاريخ النشر: 2015/12/01
Muhammad Haseeb
من قبل Muhammad Haseeb , Interniee , Qasim Frieght Station Pvt Ltd

The balanced scorecard is a strategic planning and management system that is used extensively in business and industry, government, and nonprofit organizations worldwide to align business activities to the vision and strategy of the organization, improve internal and external communications, and monitor organization performance against strategic goals.

Mohammed Almumalah
من قبل Mohammed Almumalah , Strategic Planning Specialist, Balanced Scorecard Professional , Al-Attia Holding Company

Balanced Scorecard is a methodology to build organization strategy in Balanced way, Means of balance is that all the financial and non financial Units are mentioned in organization strategy. You can use it in large, SME`s and Non profit organizations.

for building a strategy using a BSC you need to set your objectives in four perspectives "BSC perspectives " 

1. financial Perspective

2. Internal Process perspectives 

3. Learning and Growth perspectives 

4. and Customer perspectives 

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