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you are the most important tool a company has ...
The most important factor in creating loyal customers is providing high level of customer service. The second is to provide high quality products or services
Provide excellent services in a polite manner. Be honest with customers.
Be fair with them, speak the truth, try to talk with the customer in personal matters like family, etc if they would not mind. If they visit the branch give your best side of welcome gesture. try to visit their work places. Serve them with tea or Drink. Also give the welcome remarks.
Make him so close that customer feels himself as part of your entity. Make flexible terms for your returns. Ensure him, how much benefits can get by going with long term business deal with your entity.
No1: A great Customer Service
No2: Comfortable place and people