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A new customer can be turned to a return or existing customer by exemplifying Excellent Customer Service; in terms of% fully satisfying the need and want of the consumer. That's why customer's experience is very essential to acquire new customers and keep the existing customers.
Follow this link, it has an interesting article about turning a new customer into returning one:
http://socialtriggers.com/get-repeat-customers/
Greet the customer as if s/he were the guest that you have been waiting for all day. After all Customer Service is the greeting card of the organization, so make it count by showing that you care in as many ways as you can.
for a new customer to be turned into a returning customer sometimes we need to go over the limit and show the customer that we are able to look after him even when the road is ruff
A returning customer is a happy customer, you have to make sure that the customer is happy with the product or service and by doing that you just made sure that he will return for your company again.
I told the spa to structure their loyalty program like this:
If the prospect scheduled an appointment today, they’ll gain access to a special loyalty card that would work like this:
For every 2 massages, get one free.
By showing hospitality or by assisting him/her without any discrimination whether he is rich or poor, whatever he wars( even wearing not good) we have to consider all customer as a very important person.