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متابعة

What are the factors contributing to UAE's current silent recession and how does it affect the marketing strategy of an organisation?

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تم إضافة السؤال من قبل Omar Mudassar , Sales and Marketing Manager , Dome Exhibitions L.L.C
تاريخ النشر: 2016/02/05
rizwan usman
من قبل rizwan usman , Founder Partner , Falcon Publicity

factors contributing towards silent recession 

1. dropping oil prices.

2. rise in awareness of alternate energy.

3. biggest economies like china and india showing signs of slowdown.

 

organisations change their marketing strategy by slicing the ATL/BTL budget, focus more on digital marketing as the cost is less and reach is far.

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