أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
This is the only TV advertisement I have ever seen that I would class as "memorable for a lifetime".
https://www.youtube.com/watch?v=jMnl7H6KVgY
(The quality is not brilliant but it's watchable.)
The key moment that made it memorable is the line, "Pea and ham? From a chicken?". I happen to know that it's not just me, others found it memorable too. I remember the product, not just the advert.
I would say that that the3 magical components are:
- great film-making (script, direction, acting, location spotting, design, etc.)
- balanced emphasis on the intertwining of the advert and the product
- connection to the potential customer (I identified with the people and the story)
It's interesting that even though the tagline is excellent (and even includes a lovely pun) I didn't remember it at all. I didn't even remember it after watching the advert a moment ago, I had to go back and see if there even was a tagline. A great tagline might make a memorable tagline, but it doesn't make a great advert.
very simple
not expected
touches our lives
1) Creativity
2) Uniqueness
3) Good tag line
1.Disruptive and relevant visual,
2.Strong brand identification
3.Brilliant headline
-creative and unique but not to complicated -reach the target audience -cost effective
CREATIVITY
BRAND IDENTIFICATION
CONTINUATION
Reputaion
Commitment
attractive
Creativity
Good tag line
a good advertisement
it needs to uniqueness ,being differentiate and diversity to creative ideas.
emotional
based on geographical circumstances
funny
هل تحتاج لمساعدة في كتابة سيرة ذاتية تحتوي على الكلمات الدلالية التي يبحث عنها أصحاب العمل؟