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Why you need to know: The World Wide Web can be a worldwide waste of time. Social media must be part of your marketing strategy, but it also can be a huge time suck.Where to find this information: Set Google Alerts or DEX Reputation Management to sample social media mentions and determine which critical success factor your social media strategy supports.
The questions people need to answer before they approach someone for their social media strategy are:
Be an advisor, an expert rather than business representative. Put yourself in the position of your target group and think what you want to see, listen to. Give the solution which people are looking for, which they expect.
Thanks Dear,
Actually you can ask Mr. Pedro Brites , he is expert in this field .
Mainly be present in social media platforms where your customers and potential customers are.
Use tons of metrics in all elected platforms, communicate the brand/product with a good storytelling strategy, use tons of videos messages, try to spend some budget in social media ads and Adwords, try to have a good follow up of our page rank in google, use good and accurate key words, and never loose the control of all this!
Social media is one of the most powerful tools in your marketing arsenal. If you use it correctly, you can create a strong personal connection with your prospective customers , Here are a few tips to help get you started
Understand your goals
Create measurable objectives
Characterize your customers
Look at the competition
Develop your messages
Choose your channels
Build a content plan
Agree With All Colleagues Answers
First and foremost rule is that you create two virtual entity of yourself: One for your office and one for your interaction with Social media, and make it sure that your interaction with social media does not cross in the domain of your official entity. So, the strategy shall be as follows in brief:
1. Adhere to the company policy on use of social media
2. Do not post any images or defamatory remarks that may create a hustle in social media or in your office
3. Do not post anything on social media (whether confidential or not)that is related to your organization
4. Do not use office computer for social networking during office hours.
5. Do not use official email account for social networking – better use your yahoo-mail or g-mail account
6. If the organization would-like to have its presence in social media for update, the organization will authorize some communication people to manage all the information in the social media on behalf of the organization for optimum benefit
connecting with professional people, sharing idea's and knowledge with them.
1) Target the social media we need to us
2) What would be the cost
3) What is the period.
4) What is the expected output
Our social media strategy will depend on the bove
I fully agree with the answers been added by EXPERTS.........Thanks.