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Today, there are nearly 800,000 apps in the iOS App Store. It's difficult to stand out from the crowd and convince customers to download your app in the mobile market. To get downloads and build a loyal user base, you need a great app marketing strategy. There are many different ways to promote your app, so we've broken it down into three effective methods.
One route to take when marketing your app is TV advertising.
Use Your Own Mobile Site
Have your app featured on an "App of the Day" service, such as App-o-Day. These services showcase what they deem the latest and greatest apps directly to the user's smartphone for free.