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The best customer for getting feedback is typically one who has recently engaged with your product or service and has a clear perspective on their experience. Here are some characteristics of an ideal customer for feedback:
Recent Users: Customers who have used your product or service recently can provide relevant and timely insights.
Diverse Backgrounds: A mix of customers from different demographics, experiences, and usage patterns can offer a well-rounded perspective.
Engaged Customers: Those who actively participate in your brand's community, such as loyal customers or frequent users, are often more willing to share their thoughts.
Constructive Critics: Customers who provide balanced feedback, highlighting both positives and areas for improvement, can be particularly valuable.
Open to Communication: Customers who are willing to engage in dialogue and provide detailed feedback rather than just a rating or a brief comment.
Varied Usage Scenarios: Customers who use your product in different contexts can help identify strengths and weaknesses that may not be apparent to others.
By targeting customers with these characteristics, you can gather more meaningful and actionable feedback to improve your offerings.
Service Manager for overall understanding of performance since it has been handed over as business as usual, but also the group of users who were most difficult to bring on board with the project.
The IT Service Manager would be the best customer for getting feedback, as he would have in depth view on the service and infrastructure of their organization. He will be aware of the IT solution and the problem area as well as the improvement which has been done by implementing new IT solution to their Environment
