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متابعة

What are the constraints that must be taken into considered when choosing a distribution channel?

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تم إضافة السؤال من قبل Nadjib RABAHI , Freelancer , My own account
تاريخ النشر: 2016/06/01
Kunal Pawar
من قبل Kunal Pawar , Deputy Manager- Fleet operations , EXPO 2020 Dubai ( Government Administration)

Credibility in the market, Market penetration, financially sound,

Long term association qualities, adherence to organisation policies, integrity.

ghazi Almahadeen
من قبل ghazi Almahadeen , Project Facilitator , Jordan River Foundation

Thanks for the invite ............................ successful answer from Mr. Emmanuel Wamweta

Emmanuel Wamweta
من قبل Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

Capital requirements.

Channel rights & responsibilities.

Channel control/ corporation within the market.

Costs of disribution channels.

Nature of the product for instance perishables, product bulkness, installation & maintaince.

Channel success factors for instance competitivesness of the channel in the market, channel distribution character & reputation in delivering prodicts to final consumers, channel continuity.

Competition- existing channels in the serive sectors of the market.

Overall marketing objectives- market share, reputation, profit motive.

Consumer location & coverage.

Thanx for the invitation, its always a pleasure contributing

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