How important is internet marketing in the Middle East?

Altough of wide spreading of e-marketing but in middle east still limited to some areas.
People not yet familiar wit this kind of marketing further more they don't trust money transfere through ebay or other web applications.
I am from Sudan and I can say Elctronic banking systems need to be developed more to push elcronic marketing forward.

With the rapid changes that have taken place to excel Internet usage, a new day has dawned in the Middle East.
This means that companies have now realized the effectiveness of Internet services are now focusing on building and growing their online marketing strategies.
This recent revolution has inspired many to branch out and pursue the many opportunities available to use the Internet for marketing purposes.

The use and popularity of internet in ME is growing day by day.  Social media is on rising trend (twitter and FB etc) and companies like Uber getting big investments from Saudi Arabia means there is faith online form.

The businesses must also take advantage of this low cost medium to reach the customer base. Also it is befitting to give sales promotions and special packages online for customer involvement. At the end of the day this will increase the bottom line of business.

online marketing is becoming reach and reach in MENA regions , alot of companies are opening and dedicated for marketing through social media, online campaigns, professional forums. and most of big name companies for foods, clothes are using the internet to publish their offers and ads because people are getting much deeply in using the internt throug computers and smart devices.