What are the main steps which have to be considered in the strategic marketing planning ?

The first step to identify the product type Prioritize product sense Direction to the big markets and offer the product because these markets are more places that can be displayed by the goods because they are exposed to all users Item The third step the use of advertising media until the boom of the product as soon as The fourth step the use of human energy that has a desire to work in the field and to motivate them even Icomo their role in the marketing process

 

1. Define Market / Consumer Needs

2. Set Company Objectives

3. Design Company Business Portfolio

4. Plan Marketing Strategies

5. Implement Plan

6. Monitor & Evaluate

7. Control

Strategic marketing is a planning process that seeks to establish a clear direction and unified purpose for all marketing efforts. Its conclusions are documented in a marketing plan that is regularly updated. The five steps in strategic marketing are: identifying a mission; analyzing the situation; setting objectives; developing a marketing strategy; and planning for evaluation

Mission Situation Analysis Objectives Strategy and Evaluation

The main steps to be taken into account in the strategic planning of marketing are:

1. Analysis: Opportunites on the market
2. Analysis: Company's goals
3. Planning: Strategic marketing
4. Planning: Marketing plan
5. Control: Implementation of plan
6. Control: Control of the marketing plan

 

I VOTE TO mustfa ahmed answer

There are nine major steps required to develop a well-crafted, strategic marketing plan; 1. set your marketing goals, 2. conduct a marketing audit, 3. conduct market research, 4. analyze the research, 5. identify your target audience, 6. determine a budget, 7. develop specific marketing strategies, 8. develop an implementation schedule for the strategies, 9. create an evaluation process.

Thanks for Mr. Abdulla & Mr. Najib about their answers for a such question. I would like to add my answer and some clarifications as :  Kindly let us confirm firstly that the Strategic Marketing plan is normally set up for three years and more to  make some progress in the company position in the market relative to other competitors to know the objectives which we want to achieve and how we intend to perform our strategy and what the resources required and what the results expected as Budget got for first year, second year, third year --etc. According to that the steps of the strategic marketing planning have to be focused in the following:

1- Company Objectives

2- Competition Process updated

3- SWOF Analysis

4- Assumptions

5- Marketing Objectives and Strategies

6- Estimates Results and a Actions

7- Identify Alternative Plans and Mixes

8- Review the Budget for each stage to be modified

9- Change Company orientations as per the Market Trends to Implement the target Budget

10- Approach the customers all times to know their new requirements to consider that in an alternative plan