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How do Social Media Marketing and Social Media Relations differ?

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تم إضافة السؤال من قبل Dana Qaisi , Social Media Specialist , N/A
تاريخ النشر: 2016/10/09
Vaiyapuri Gopalakrishnan
من قبل Vaiyapuri Gopalakrishnan , Manager - After Sales , M/s Saud Bahwan Automotive llc

 think that really at this point they are the same. You market yourself on social media on how you deal with or relate to customers. If you are helpful and really connect with customers through social media they will see that and pay attention.Once you have their attention it's about educating them about your product or service and building that relationship until they buy in. Relations is more about the communication aspect, but marketing is about sales. You can't have one without the other nowadays.

Muhammad Khan
من قبل Muhammad Khan , General Manager Operations , QFAWS ENGINEERING (PVT) LTD

Totally in agreement with Mr. Gopalakrishan. Great explanation.

Emmanuel Wamweta
من قبل Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

I fully agree with Ms. Khizra Asad's excellent submission.

Thanx for the invitation

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من قبل مستخدم محذوف‎

I agree with the answer by Daniil Shilov!

 

Social media marketing is all about the product and talks about the experience it provides the customer with the usage of it, while the social media relations is all about interacting with the said customers and ensuring that their feedback is heard and acted upon. Communication is a two way bridge and social media marketing is about one-way talks while social media relations is maintaining effective communication. 

Daniil Shilov
من قبل Daniil Shilov , Marketing and Business Development Lead , Henderson International LLC

Social media marketing is focusing on the product itself as well as its overall theme; gaming laptops and processing power for example. Social media relations focus on interactions and conversations with the people marketing said product.

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