Which of the following is/are example(s) of external information in an organization?

The external information needed by the top management is often divided in two broad types - information on immediate environment of the company, and that on the wider environment. The immediate environment of the company include its customers, suppliers, competitors and the industry within which the organization operates.

The wider environment includes the everything else outside the company. The information in the wider environment is often classified according to PESTEL framework, which divides the total external environmental factore in following six groups.

• Political
• Economical
• Social
• Technological
• Environmental (Physical)
• Legal

The various sources of information through which top level managers collect external information include.

• Their own observation and personal study of what is happening in the environment.
• Information collected and fed to them by their subordinates and colleagues in the organization.
• Information collected from customers, suppliers and other persons such as bankers - with whom the company deals.This information may be obtained by top managers directly or through their subordinates and colleagues.
• Information collected as a part of normal business activities. For example, when a company sell its products through the process of open tendering, it is able to get valuable information about competitors.
• Through publications. These include statistical data, articles, and advertisements.
• From organizations that collect, compile and analyse and sell business information.
• Through market research,and other similar field surveys.
• Through experts such as layers and economists.

the answer is C

Information that originates outside the organization and the external information is

(C) a description of the customer satisfaction with products and services

the correct answer is C

regards

option (c) is the correct answer

C) is my answer ... a customer giving you his/her rating

Option-C Descriptions of customer satisfaction with products and services..............................................

Option C

Thanks for invitation

Thank you for other question received. Of Course Option C. As External Information for an organization.

Option C looks correct one -----------------------

My answer is for option (C)

(c)   Descriptions of customer satisfaction with products and services