What is the most effective goal? Defeat competition or retain customers? Why ?

Thanks

When we keep our clients satisfied and maintain them will lead me to defeating competitors.

If you keep customer , he is brings new customer 

Thanks for invitation,

Completely agree with Mr. Omar Saad,  "that the most effecieny way to retain clients is to defeat competitors via highly customers satisfaction".

Thanks for invitation -

Agree with Mr.Omer Saad answer    !

agree with mr. omar on his answer

 

Well none of the above ,

Most effective goal is to ensure profitability  and I will do both things as mentioned above ( retaining customer and defeating competitions ) for ensuring profitability and my job.

Customer rentention is more important than "beating" competition because once you rentain customers; they are yours & will be loyal to you thus they will continue buying from you & they might end up persuading or luring others to join the "band wagon". On the other however; "beating competition" is a temporary measure that is effective at that particular time while competitors will always come up no matter what because we are in a competitive Global business village where competition is the order of the day. Thanx for the invitation

in either options the optimum goal is to retain customers whether to defeat competitor or to keep up with competition...

Retaining customers insures the survival in the competition...

Agree on experts answers. Thanks for your invitation.

 retain customer because they are the key of successful business and future growth.

Thanks. When we retain customers & competitor will be automatically defeated.