ابدأ بالتواصل مع الأشخاص وتبادل معارفك المهنية

أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.

متابعة

Brands in UAE seem to be on SALE 24/7 - 365 days of the year. Is that their best Marketing strategy? Have they reached a point of no return?

user-image
تم إضافة السؤال من قبل Joel Duarte , Event & Client Relations Manager , Red Velvet Events
تاريخ النشر: 2016/12/07
jasmina malnar
من قبل jasmina malnar , Head of Marketing and Indirect Procurement , Hrvatski telekom

Why not? If it supports the area's strategy of being "a place to come to shop", it can make everyone happy. Margin vs volume.

مستخدم محذوف‎
من قبل مستخدم محذوف‎

in UAE there is a lot of supply with lower demand, thus creating a less competitive market. Companies try to break even most of the team to avoid losses. 

Also, UAE is considered a wholesale market for GCC countries and MENA, so the market there try to target B2B operations too. 

المزيد من الأسئلة المماثلة