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People find difficulties to make SEO strategies to be followed for an E- Commerce website. Can you share your ideas?

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تم إضافة السؤال من قبل Rini Mohandas , SEO specialist , Boopin
تاريخ النشر: 2017/01/12
Rameez Bin Abdul Majeed
من قبل Rameez Bin Abdul Majeed , Digital Marketing Manager , Muscat Higher Education Centre

It's a big topic and cannot be answered in short!!! I can summarize it for you,  

Divided into8 parts

 

Part1: Research

The most important part of SEO. 

 

A: Keyword Research

 

  1. Find keywords for your homepage and product pages
  2. Pinpoint keywords for blog topics
  3. Avoid keyword cannibalization

 

B: Competitor Research

 

  1. Here you should consider answering the following questions:
  2. Which keywords are your main competitors going for?
  3. Where are they getting their links?
  4. What is their site architecture like?
  5. From a strategy perspective, how can you differentiate your website?

 

Part2: Identifying Current Problems

During this part, you need to auditing your site for problems that need to be fixed.

 

A: Quickly Find Site Errors

B: Determine Your Website Speed

 

Part3: On-Page Optimization

The most important onpage optimization targets you need to focus on are,

 

A: Keyword Optimization

B: Site Structure

C: Internal Linking

D: Usability

E: Mobile Version of Website

F: Customer Reviews

G: Rich Snippets

H: Social Media Integration

 

Part4: Further Testing

Again put a testing and optimization strategy in place using Analytics & PPC Campaigns.

 

Part5: Adding Blog Content

 

Part6: Link Building

 

Part7: Local Business Tips

 

Part8: Best SEO Tools

And finally you can use SEO tools on the market to help you optimize your rankings.

 

I hope by following this normal yet strong strategy, will help you in boosting your sales from your e-commerce site!

مستخدم محذوف‎
من قبل مستخدم محذوف‎

Very relevant responses added by the respondents! 

Farooq Ahmed
من قبل Farooq Ahmed , Senior SEO Manager , Data Ladder

Ecommerce SEO is no different. Target the right keywords on right categories. Plan your target product pages and define your overall strategy according to the product pages and categories. Be good in your on page audit.

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