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What is the longest advertisement you're willing to watch in terms of length? Please specify the time and what would make you wait?

Nowadays, marketers are trying to focus their efforts on making their adverts short and straight to the point because they believe that the audience is not willing to watch a very long advertisement. So the question is, what is the longest advertisement you're willing to watch? What would pull you into watching a long advertisement, say3 minutes long?

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تم إضافة السؤال من قبل Mariam Eid , Marketing and Communications Manager , Executive Solutions
تاريخ النشر: 2017/01/15
Sabina Sienko
من قبل Sabina Sienko , Social Media Specialist , Sana's Kitchen

I think 3min is the max that I would watch... We as consumers tend to just have a quick glimpse on the ad and then move on to another, though no- I wouldn't watch a longer one..

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