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I will like to learn how you feel about Optimizely and or A/B and multivariate testing provided you have hands-on experience. Is this practice incorporate into your online marketing tactics and plan of action? If yes, what has been the outcome? If no, why don't you or your company deploy the tool into practice? Is there any other robust A/B and multivariate testing tool you use apart from Optimizely?
Hey Stanley,
Thank you for the invite to this question. I am not really experienced with Optimizely as yet but thank you for providing me with the information. I will start looking into the platform and update you timely :)