أنشئ حسابًا أو سجّل الدخول للانضمام إلى مجتمعك المهني.
Google webmaster tool & search console is for monitoring and improving your sites presence organically on google search engine. So naturally it would have an effect on your search optimization.
Search console has some pretty neat tools like rich snippets, data highlighter, structured data & sitemap submissions & its gives you a hook view of what search terms are bringing people to your website.