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How will you convince your customer to buy a quality product which is also expensive rather than approved product in B2B market?

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تم إضافة السؤال من قبل Shrijaykumar Ashok Raikar , Assistant Manager , Middle East Development Trading
تاريخ النشر: 2017/06/11
Ramachandra Karamongikar
من قبل Ramachandra Karamongikar , Business Head of Electrical systems - Oil,Gas Petrochemicals , ABB Ltd

1) Understand their needs and drivers, then

2) Address those with appropriate focus on right value additions and cost savings in long run for the customer

2) Guide them to focus on "Fit for purpose" rather than standard products

3) Bring out benefits which address their needs

 

Nabil  Majerhirh
من قبل Nabil Majerhirh , Sales director , Maramode

The price should not be an issue as long as first of all they use the product that you are offering. 

first of all they have to believe in you, by convincing them that you are doing them a favour by doing business with you, as a sales person you need to listen to their issues, and their need, understanding these two things, you will present your product as the best strongest and effective thing in the market place will solve their issue and satisfying their need and increasing their productivity and will allow them to increase their clients portfolio, and their reputation in the market by having the best quality.

you need to give them a real story to make them visualise how great things could be by purchasing your product.

After all this ...you have created an urge , and an interest ...they will be  asking you product related question...delivery..time   and MOQ ? Stock availability ...marketing strategy ...& material  to promote the products..etc..

when you propose your price strategy higher than approved product .. It should not be an issue because they have believed that you are offering something better.

 

Naval Kohli
من قبل Naval Kohli , Regional Sales Manager , eDREAMS EDUSOFT PVT LTD

By highlighting its utility  .If a product has high utility for the customer then he will never bargain on price.On the contrary if a product doesnt have any utility for the customer ,he is not going to buy even if we offer it to him for a few pennies 

Tural Jafarov
من قبل Tural Jafarov , Sales Manager , Aftermarket auto spare parts

Explore the company before the visit,knowledge about the market to know concurent well for to compare your goods/service in your presentation.If your price is expensive than others it means your product is quality and best-know than others.it is your bullet.There are a company which for these quality is important than price.here you have to your product by little detail in your presentatioin.knowledge about your product is very important.

And the other kind of company which for them is important price than quality.usually this kind of company is interesting in getting prestige company.yes all companies is interesting in this but these kind of is hungry for it.)) soo as your product is best known you can use it in your presentation.

but surely I give only some examples for it.There are different companies and different people which you have to do negotiations.Salesperson need to catch that temp by the induvidual condition

Armaghan Akhter
من قبل Armaghan Akhter , Sales And Operation Head , Sama Travel

I will show him our company product  our services  and also  compare with other companies product , and explain in fornt of our customer why our product is better than other companies product.

I belong from tourism sector , I am working since last 4 years in this industry ,  I noticed in this industry customer need best to best services.

I try to convience  our customer we will provide you best to best service, and provide best price in comapres with other companies 

 

Ahmed Abdurrazzaq
من قبل Ahmed Abdurrazzaq , General Manager , VTEL

Thanks for the invitation Quality talk about itself, if you have a quality product then target the quality seekers and they are so many.

zahid  hussain
من قبل zahid hussain , TeamLeader

Explore the company before the visit,knowledge about the market to know concurent well for to compare your goods/service in your presentation.If your price is expensive than others it means your product is quality and best-know than others.it is your bullet.There are a company which for these quality is important than price.here you have to your product by little detail in your presentatioin.knowledge about your product is very important.

Emmanuel Wamweta
من قبل Emmanuel Wamweta , production supervisor , Tembo Steel Rolling

Concentrate on bringing out clearly the strengths and brilliance of the product- it's quality, durability, uniqueness, multipurpose, innovative features, peculiar attributes, benefits but don't attempt to lie or provide false information about the product. Once you convince the customer with the above attributes aligning them to the product, the customer is most likely to pick your product. Thanx for the invitation

Riyad Zakari
من قبل Riyad Zakari , SPS-Business Partner - Section Head , Saudi Air Navigation Services (SANS)

Customers buy if they find an added value to their organization. Customers need to convince themselves that they need (not want) your product. So, unless you can lead your customers to choose for themselves (willingly), a good sale will not be made. In my past experience, attracting longterm and loyal customers depends on: (customers perceive the added value on their own) I put them in that spot and I don't push them to buy. I just show them what they will miss out on if they don't.

Alok Alok
من قبل Alok Alok , Mumbai as Product In-charge (Sales & Technical) , Blue Star Limited

Properly expain the utlity with at what etend user will save money and time. Secondly after sales and service support. 3rd about the maintanence of the product wich is not cost effective.

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