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متابعة

Different Global forces affecting the marketing environment?

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تم إضافة السؤال من قبل Zahid Nazir
تاريخ النشر: 2017/11/29
Munir Chauhan
من قبل Munir Chauhan , supervisor , mian international company

 

The business environment is greatly influenced by global forces and trends that tend to define how organizations interact with customers and respond to competition. From advances in technology to religious fundamentalism, business culture has come to be defined by events dictated by these forces, leaving companies with little choice but adapt to their dynamics. Globalization has brought with it both uniformity and fierce competition. and businesses have to devise strategies that enhance compliance with prevailing market trends.

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