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Both of them are important and best in somethingE-marketing will be effective if the product is very special and is highly valued or directed to a select group of customersCustomers will then feel that they are very important and interested in their advertisersMarketing through social media is the fastest spread now and in the futureIt is better because most people now of all ages use social media and a big chance to watchany thing
Both are one of the most checked platforms on the internet.We can put it this way:
Social Media is a daily communication channel and can build relationship with you current customers and mass media platform which gives you a chance to reach out to new customers
Email Marketing is a way of communication to your customer \\ lead it's more of personalized massage. You can even analyise the customer action on the email and help you to create additional steps to make him convert if his actions detect that he is a potential.
That being said, you can't compare between both as each one has it's own style and purpose. Upon you goal you can select which one is the perfect fit for you.
Both Email Marketing & Social Media Marketing are great depending on your products and whom you are targeting, Email Markeing you can target a limited and specific Customers. Social Media Marketing is faster and easier as you can target the whole market, any group age Customer. With Social media the message is passed through quickly.
Best is Social Media Marketing as you can interact with your customers and also get more customers based on user interest and your targeting.
In Email Marketing, there are very less chances that enduser have received and open your email, as now days google and other email service providers are sorting the promotional and other emails according to category and by default created a folder in there inmails, so your email will be sent and added in Promotion folder where 1 out of 1000 users never check promotions, so hard to get new customer for your website but email marketing can help you bringing back abondone users and returning customers to your website.So better go with Social Media Marketing as its two way communication between you and customer.
Both are useful but also depends on your product and marketing strategy. Email Marketing is the tool for converting the casual Social Media Audience into loyal fans of your services or products.
if I have to choose between of them definitely I will go with social media marketing
now a days each of us is active on some social media channels
Facebook, Instagram, Twitter, Snapchat, telegram, Linkedin Etc...
and after an experience in using both ways found that fewer people open their emails and if they opened most of them will ignore the ads in their mailbox
social media made it easier to review and to reach.
mail is doing better in terms of reach, views and click-through rate.
Commercial emails reach 79% of target recipients and have an average open rate of 21.8%, whereas Facebook’s organic reach remains around 6%. This means that if you send your message to 100 people by email, 79 people will see it and 17 people will open it; if you send it to 100 people by Facebook, only 6 people will see it.
I think that social media marketing works better for B2C. Email marketing works best for specific audiences and specific objectives
Social Media Marketing is better