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Today, becoming successful requires planning and re-planning at every step so that the resources can be used in the most efficient manner possible to achieve the business goals.
Now the role of a BDM doesn’t end at planning of daily targets. They are responsible for ensuring the business plans are modified and adapted according to the demands of the environment.
All the factors such as the economic, social, financial and political scenario, needs to be analyzed in order to design a workable and achievable plan.
Developing the business also entails that the manager is aware of ‘developments’ that are taking place in their immediate as well as distant surroundings as well as market trends. They also have to keep a tab on useful information and employ such techniques that will be fruitful in bringing in more clients. One important aspect of the BDM’s work is networking with professionals both from inside the industry as well as outside it.
The main skills that can take a business development manager to greater heights of success are communication skills, creativity and good hold on problem solving tactics. Of course, they need to be diplomatic to the ‘D’ with excellent knowledge on the concepts of business.
A BDM should be all Rounder, and a strategist with good knowledge the company's SWOT.