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Hi Salam,
There are different ways to generate traffic to the website,
- first of all, you need to know what is your objective
- Why you need traffic to the site, to increase sales or awareness etc.
for each category having different ways to generate traffic...
Web Traffic is the amount of data sent or received by visitors to a Web site. It is determined by the number of visitors to the site and the number of pages they visit. Websites usually monitor incoming and outgoing pages to identify which pages or parts of their pages are the most popular, and to find out what are the common trends for users to use the site, for example, one of the most visited pages Of the population of a particular country. There are many ways to monitor this traffic. Data collected from the monitoring process helps to structure the site and identify security problems or the need for a particular data transfer rate.For example, you have a page with 10 images of each image size of 80 Kb and entered this page 40 visitors, the amount of bandwidth consumed is equal to 10 * 80 * 40 and equal 32000 Kb or 32 MB.Some companies offer an advertising model that pays the customer according to the displayed screen area when a higher traffic (number of visitors) is achieved.Sites tend to increase their traffic by adding search engines and also by optimizing search engines.
1. Advertise
This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising are all excellent ways of attracting visitors,
2. Be active in Social Website
Great Content does'nt brings the traffice but you have to be proactive. One of the best ways to increase traffic to your website is to use social media channels to promote your content.
3. Mixing the content
there is no magic formula for content marketing success, despite what some would have you believe. For this reason, vary the length and format of your content to make it as appealing as possible to different kinds of readers. Intersperse shorter, news-based blog posts with long-form content as well as video, infographics and data-driven pieces for maximum impact.
4. Start Guest Blogging
Before you say it – no, true guest blogging isn’t dead, despite what you may have heard. Securing a guest post on a reputable site can increase blog traffic to your website and help build your brand into the bargain.
5.Ask a well-known blogger to guest post on your site
Guest blogging is a two-way street. In addition to posting content to other blogs, invite people in your niche to blog on your own site. They’re likely to share and link to their guest article, which could bring new readers to your site.
6.Go After Referral Traffic
Rather than trying to persuade other sites to link back to you (a tedious and time-intensive process), create content that just begs to be linked to.
7.Email Marketing
So many businesses are focused on attracting new customers through content marketing that they forget about more traditional methods. Email marketing can be a powerful tool, and even a moderately successful email blast can result in a significant uptick in traffic.
8.Site is Responsive across the devices
Ensure that your website is accessible and comfortably viewable across a range of devices, including smaller smartphones.
Social Marketing, Email list, links in other websites (your link for his/her link), blogging, give free stuff (e-book, free services...), create a youtube channel.
All my bayt mates give excellent and long answers for your question. I agreed with their opinion.
Because you are tracking your keyword rankings (you are, right? If you’re not, use SEMrush), you can find the keywords that you rank near the bottom of the first page and go add useful content to those pages to help them rank better. Google also prefers updated and new content over old stale content.
A great way to attract new users to your company or website is to launch products that meet their needs. The great part is that you can often charge for these as well and make money will getting new users into your full conversion funnel.
The great thing about the Internet is that you can publish any type of content you want. By creating longer form content like courses that are targeted around both user needs and specific keyword phrases (don’t forget keyword research!), you can drive more traffic to your site and convert them into email addresses that you can then take down your funnel.
Plus, online course websites exist in plenty so you can put them on places like Lynda.com to further your reach.
By using a site like SimilarWeb, you can find sites related to yours. If they have your audience, you can usually get content onto their site that helps them build traffic while at the same time getting access to their new audience.
Similarly, many sites want links for SEO purposes and access to your customers. If they’re not a direct competitor, let them guest post on your site! Then they are invested in your company and will promote the content that they’ve produced, which also gets you in front of their own audience. Double win!
If you have a designer in your company or can find one online, create useful graphics that tell a story and help people see your content in a new way. Do outreach for links, promote on Pinterest, etc.
Podcasting is HUGE these days, and one of the best ways to grow a podcast audience is to invite influential people onto your podcast. Think about it like audio version guest posts. So, get one or two podcasts under your belt (or launch your own) then start targeting podcast producers to get onto their shows.
Social advertising on Facebook, Twitter, and other networkds is still relatively cheap today as compared to Adwords. Many of them also allow you to segment down by demographics or target by keywords so that you hit your ideal audience.
PPC is usually best used for conversion-oriented keywords, which is great because it gets you a new audience that is also ready to convert.
What better way to show your expertise and get people reading all of your content than to teach what you already know? If you have a craft, create a course to teach it then sell it on places like Udemy while simultaneously selling it on your site from a page targeted towards a high volume keyword for SEO.
Pinterest is a super strong domain and your Pinterest boards can rank very well. Do your typical keyword research for your website, then take some of those keywords and target them on Pinterest. A pro tip is to use your other online resources (website, Instagram, etc) to get them indexed faster and ranking better.
In this day and age, it’s not just enough to create content and expect it to rank and drive traffic. Rankings are influenced by engagement stronger than ever before, so use some budget to promote pins on Pinterest to your target audience.
Especially in B2B spaces, partnerships can be gold for customer acquisition. Build out referral programs with complementary companies to yours and try to funnel some of their traffic back to your site, either through website mentions or even their email marketing.
This feels like an old school tactic, but it’s still true that the more links you have to your site, the better your site will rank. So acquire links to your site from content, from relevant resource pages on other sites, and from outreach that you do.
Content promotion is so cheap these days that you’d be silly not to do it. I know people with content sites making literally thousands of dollars a day all from promoted content.
If your main website is around one niche yet you operate in many niches, you can build out websites specifically targeted at those other niches and use them to funnel traffic to your other sites. You need to disclose that you own those other sites, but this is a great way to spread the organic reach.
A fast site not only converts better, but on a big site you will also get more organic traffic because the search engines are able to crawl your site faster and find more content. Start with switching hosts then optimizing your code, all while making sure you are using aggressive caching and a content delivery network (CDN).
If you’re really struggling to increase traffic to your site, go do new keyword research to get new content ideas, then go back to point 1 above and create new content!
If you don’t have a very strong website, you can target longer tail keywords (<50 searches a month) which are often much easier to rank for. From this you can start building up a base of content that you can then use to earn links and propel rankings for more competitive terms.
If you can get content or a product to go hot on a site like Hacker News, Reddit, or ProductHunt you can literally get tens of thousands of visitors and often signups and sales. I (John) personally make over $70k from my site sitting on the first page of ProductHunt for a day, and I’ve seen Reddit drive tens of thousands of visits to sites.
One of the best ways to build an email list and therefore a new audience is through giving away high value items and incentivizing your entrants to share as well in order to get more entries. I use the Kingsumo Giveaways plugin for this.
If you enjoy speaking, conferences can be a great way to get in front of a targeted audience. If you encourage them to tweet about it (put your Twitter handle on the bottom of every slide), you also get in front of their social media audience.
While speaking is the best way to get in front of your audience at conferences, advertising is second best. You can leverage advertising for brand recognition, offer discounts to those at the conference, get links from people doing roundups, and more. It’s a big win especially if you can tie revenue directly back to your company.
I have constantly been amazed at how well quality swag works for advertising your brand, and what better place to give away swag than at conferences to your customers? You’ll build brand recognition and good will.
Slideshare is its own content social network. By creating content for Slideshare specifically and promoting it, you can also land on the popular content sections of their homepage which drive great traffic. Make sure you link back to your site from Slideshare too.
If you can create videos in a cost-effective manner, YouTube is a great distribution platform. It takes time to build the channel but has a huge audience if done well.
Can’t create videos, but there are videos on YouTube that your target audience watches? You can run YouTube videos.
Webinars can drive a new audience for you when you invite guests, or do advertising, that have an audience that they will promote your webinar to. Try to bring on guests who already have a large audience.
Help A Reporter Out is a great way to find great sources for stories you are writing. While this won’t directly get you a new audience, by including their quotes and tagging them on social media you can access their audience.
Teach people how to do what you do, put your content on Slideshare, rinse, repeat.
Mentoring startups is a great way to build goodwill within your industry. Often you can also then get guest posts or leverage their name to get content elsewhere or to be quoted as an expert/source.
Meetup.com is one of the most popular websites online for organizing groups of people to get together. Many of them accept sponsors, who do things like give free meeting space or pay the bar tab. This can be a great way to get your company or product in front of your ideal target audience.
Some companies do daily, weekly, or monthly newsletters that curate content from around their industry, and many of these have a lot of subscribers. If you have content that fits their audience, reach out to them and see if they’ll include your article in their next edition.
User RetentionOnce you’ve attracted your customers to your site, whether to a piece of content via social or a conversion page via SEO, they’ll often leave your site and come back a few times before they actually convert. Sometimes they’re doing research, sometimes they get distracted by other sites, and sometimes they’re just not ready to buy or give you the information you so badly need from them to drive your business forward.
Here are 8 ways to get people back to your site
One of the simplest things to do that most people don’t actually do is send consistent email marketing to their customers who have given their email address. Whether this is a weekly newsletter or a daily piece of content to teach and sell, this is the best way to keep your users engaged. The best part is that once you set it up once, your customers will all see that same content.
Similar to acquiring new users, guest posting on similar sites that likely have your audience and have read your site is a great way to remind them about your site/product as well. Pro move – advertise on these sites too (see below)
If you’re not doing retargeting and you operate a business online, you are literally leaving money on the table. With all the different display networks available, not to mention Facebook, you can easily target people who have come to your site but not purchased to come back and finish their conversion.
Once again using SimilarWeb or SEMrush, find the sites similar to yours who are not competitors and see if you can advertise there. Now their audience is yours.
This one is slightly greyer on the ethical scale than many of the others, but Adwords allows you to bid on many competitor branded terms. If they’re searching for your competitor, they should also know about you.
You might not know this, but your followers on social media (especially Facebook) don’t see all of the content you post. If you see a piece of content being successful and getting good exposure, either boost that post or promote it to your custom audiences that you’ve put together.
Some CMSs, like WordPress, will let people subscribe to replies to their comments that they leave on your content. You can also use a myriad of tools (like SumoMe) to capture email addresses to which you can send content when it publishes.
If you’ve had someone sign up to your product, email them when something happens (a product goes out of stock or comes in stock, metrics change, etc) to get them back to engage with your product again.
If you run an ecommerce site, email them when they’ve left something that they wanted to buy.
If you run a site that has products or things directly for sale, you could consider an affiliate program. While affiliate programs take management, they are also a great way to get others to talk about your products for free and you only pay if they buy something.
If you’re a B2B company, partnerships can be a great way to drive relevant traffic that is ready to convert to your site. This has been a major way Credo has grown. Begin with outreach to sites that have written roundups of alternatives for your competitors and see if they’d like to include your site. Bonus points for getting them to add you at the top.
2017 was the year of influencer marketing, and this will only continue into 2018. Get influencers to post about your products, blog on your site and share it, or interview them and provide it for free to your users.
Because you are tracking your keyword rankings (you are, right? If you’re not, use SEMrush), you can find the keywords that you rank near the bottom of the first page and go add useful content to those pages to help them rank better. Google also prefers updated and new content over old stale content.
A great way to attract new users to your company or website is to launch products that meet their needs. The great part is that you can often charge for these as well and make money will getting new users into your full conversion funnel.
The great thing about the Internet is that you can publish any type of content you want. By creating longer form content like courses that are targeted around both user needs and specific keyword phrases (don’t forget keyword research!), you can drive more traffic to your site and convert them into email addresses that you can then take down your funnel.
Plus, online course websites exist in plenty so you can put them on places like Lynda.com to further your reach.
By using a site like SimilarWeb, you can find sites related to yours. If they have your audience, you can usually get content onto their site that helps them build traffic while at the same time getting access to their new audience.
Similarly, many sites want links for SEO purposes and access to your customers. If they’re not a direct competitor, let them guest post on your site! Then they are invested in your company and will promote the content that they’ve produced, which also gets you in front of their own audience. Double win!
If you have a designer in your company or can find one online, create useful graphics that tell a story and help people see your content in a new way. Do outreach for links, promote on Pinterest, etc.
Podcasting is HUGE these days, and one of the best ways to grow a podcast audience is to invite influential people onto your podcast. Think about it like audio version guest posts. So, get one or two podcasts under your belt (or launch your own) then start targeting podcast producers to get onto their shows.
Social advertising on Facebook, Twitter, and other networkds is still relatively cheap today as compared to Adwords. Many of them also allow you to segment down by demographics or target by keywords so that you hit your ideal audience.
PPC is usually best used for conversion-oriented keywords, which is great because it gets you a new audience that is also ready to convert.
What better way to show your expertise and get people reading all of your content than to teach what you already know? If you have a craft, create a course to teach it then sell it on places like Udemy while simultaneously selling it on your site from a page targeted towards a high volume keyword for SEO.
Pinterest is a super strong domain and your Pinterest boards can rank very well. Do your typical keyword research for your website, then take some of those keywords and target them on Pinterest. A pro tip is to use your other online resources (website, Instagram, etc) to get them indexed faster and ranking better.
In this day and age, it’s not just enough to create content and expect it to rank and drive traffic. Rankings are influenced by engagement stronger than ever before, so use some budget to promote pins on Pinterest to your target audience.
Especially in B2B spaces, partnerships can be gold for customer acquisition. Build out referral programs with complementary companies to yours and try to funnel some of their traffic back to your site, either through website mentions or even their email marketing.
This feels like an old school tactic, but it’s still true that the more links you have to your site, the better your site will rank. So acquire links to your site from content, from relevant resource pages on other sites, and from outreach that you do.
Content promotion is so cheap these days that you’d be silly not to do it. I know people with content sites making literally thousands of dollars a day all from promoted content.
If your main website is around one niche yet you operate in many niches, you can build out websites specifically targeted at those other niches and use them to funnel traffic to your other sites. You need to disclose that you own those other sites, but this is a great way to spread the organic reach.
A fast site not only converts better, but on a big site you will also get more organic traffic because the search engines are able to crawl your site faster and find more content. Start with switching hosts then optimizing your code, all while making sure you are using aggressive caching and a content delivery network (CDN).
If you’re really struggling to increase traffic to your site, go do new keyword research to get new content ideas, then go back to point 1 above and create new content!
If you don’t have a very strong website, you can target longer tail keywords (<50 searches a month) which are often much easier to rank for. From this you can start building up a base of content that you can then use to earn links and propel rankings for more competitive terms.
If you can get content or a product to go hot on a site like Hacker News, Reddit, or ProductHunt you can literally get tens of thousands of visitors and often signups and sales. I (John) personally make over $70k from my site sitting on the first page of ProductHunt for a day, and I’ve seen Reddit drive tens of thousands of visits to sites.
One of the best ways to build an email list and therefore a new audience is through giving away high value items and incentivizing your entrants to share as well in order to get more entries. I use the Kingsumo Giveaways plugin for this.
If you enjoy speaking, conferences can be a great way to get in front of a targeted audience. If you encourage them to tweet about it (put your Twitter handle on the bottom of every slide), you also get in front of their social media audience.
While speaking is the best way to get in front of your audience at conferences, advertising is second best. You can leverage advertising for brand recognition, offer discounts to those at the conference, get links from people doing roundups, and more. It’s a big win especially if you can tie revenue directly back to your company.
I have constantly been amazed at how well quality swag works for advertising your brand, and what better place to give away swag than at conferences to your customers? You’ll build brand recognition and good will.
Slideshare is its own content social network. By creating content for Slideshare specifically and promoting it, you can also land on the popular content sections of their homepage which drive great traffic. Make sure you link back to your site from Slideshare too.
If you can create videos in a cost-effective manner, YouTube is a great distribution platform. It takes time to build the channel but has a huge audience if done well.
Can’t create videos, but there are videos on YouTube that your target audience watches? You can run YouTube videos.
Webinars can drive a new audience for you when you invite guests, or do advertising, that have an audience that they will promote your webinar to. Try to bring on guests who already have a large audience.
Help A Reporter Out is a great way to find great sources for stories you are writing. While this won’t directly get you a new audience, by including their quotes and tagging them on social media you can access their audience.
Teach people how to do what you do, put your content on Slideshare, rinse, repeat.
Mentoring startups is a great way to build goodwill within your industry. Often you can also then get guest posts or leverage their name to get content elsewhere or to be quoted as an expert/source.
Meetup.com is one of the most popular websites online for organizing groups of people to get together. Many of them accept sponsors, who do things like give free meeting space or pay the bar tab. This can be a great way to get your company or product in front of your ideal target audience.
Some companies do daily, weekly, or monthly newsletters that curate content from around their industry, and many of these have a lot of subscribers. If you have content that fits their audience, reach out to them and see if they’ll include your article in their next edition.
User RetentionOnce you’ve attracted your customers to your site, whether to a piece of content via social or a conversion page via SEO, they’ll often leave your site and come back a few times before they actually convert. Sometimes they’re doing research, sometimes they get distracted by other sites, and sometimes they’re just not ready to buy or give you the information you so badly need from them to drive your business forward.
Here are 8 ways to get people back to your site
One of the simplest things to do that most people don’t actually do is send consistent email marketing to their customers who have given their email address. Whether this is a weekly newsletter or a daily piece of content to teach and sell, this is the best way to keep your users engaged. The best part is that once you set it up once, your customers will all see that same content.
Similar to acquiring new users, guest posting on similar sites that likely have your audience and have read your site is a great way to remind them about your site/product as well. Pro move – advertise on these sites too (see below)
If you’re not doing retargeting and you operate a business online, you are literally leaving money on the table. With all the different display networks available, not to mention Facebook, you can easily target people who have come to your site but not purchased to come back and finish their conversion.
Once again using SimilarWeb or SEMrush, find the sites similar to yours who are not competitors and see if you can advertise there. Now their audience is yours.
This one is slightly greyer on the ethical scale than many of the others, but Adwords allows you to bid on many competitor branded terms. If they’re searching for your competitor, they should also know about you.
You might not know this, but your followers on social media (especially Facebook) don’t see all of the content you post. If you see a piece of content being successful and getting good exposure, either boost that post or promote it to your custom audiences that you’ve put together.
Some CMSs, like WordPress, will let people subscribe to replies to their comments that they leave on your content. You can also use a myriad of tools (like SumoMe) to capture email addresses to which you can send content when it publishes.
If you’ve had someone sign up to your product, email them when something happens (a product goes out of stock or comes in stock, metrics change, etc) to get them back to engage with your product again.
If you run an ecommerce site, email them when they’ve left something that they wanted to buy.
If you run a site that has products or things directly for sale, you could consider an affiliate program. While affiliate programs take management, they are also a great way to get others to talk about your products for free and you only pay if they buy something.
If you’re a B2B company, partnerships can be a great way to drive relevant traffic that is ready to convert to your site. This has been a major way Credo has grown. Begin with outreach to sites that have written roundups of alternatives for your competitors and see if they’d like to include your site. Bonus points for getting them to add you at the top.
2017 was the year of influencer marketing, and this will only continue into 2018. Get influencers to post about your products, blog on your site and share it, or interview them and provide it for free to your users.
1)Research the competition: find out what people are reading and talking about on social medias and emulate that kind of content to bring traffic to your website
2)Incorporate short videos into your content strategy:data shows information retention is significantly higher for visual material than it is for text that means video marketing is an excellent way to grab and hold your audience attention and boost traffic to your website at the same time
3)Submit your content to aggregator sites:choose a relevant subreddit,submit your content then watch the traffic pour in
4)Get active in social media:its not enough to just share content through social channels but you need to actively participate and interact with the community and your fans
5)Examine your analytics data: keep a close eye on your analytics data and use this information, pay attention to what posts and pages are proving the most popular,inspect visitors data to see how, where and when your site traffic is coming from
6)Make yourself heard in comment sections:making a name for yourself by providing insightful, ( quality and relevant) thought-provoking comments on industry blogs and sites is a great way to get your name out there which may result in driving more traffic to your site not dropping spam links on unrelated websites
7)Foster a sense of community:people want to speak their minds and weigh in on subjects they feel passionately about so building a community into your site is a great way to start a conversation and increase traffic to your website
8)Invite others to guest blog on your sight
9)Target longtail keywords
10)Write irresistable headlines
Make sure your site is responsive and fast
There are Several ways to Genrate Website Traffice, for Example , Attend conference , Host Webniars, research the comptition,get active on social Media, perform on-page SEO, get Listed, Email Markting, advertive online , Blog guest , ETC
1. Social Media Ads and promotions
2. Promote a wide range of contents
3. Catchy Catchphrases
4. SEO
5. Review the results and track your progress
6. Website should be fast and bug-free
7. Be interactive
8. Native advertising
