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How can we edit our logo?

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تم إضافة السؤال من قبل Alyana Sy
تاريخ النشر: 2019/01/08
Nicole Debbas
من قبل Nicole Debbas , Store Manager , Over The Counter

It all starts with the Vi you want to communicate; your values 

A logo is easy to edit but we have to think strategically and then implment by using specific Adobe programs 

 

Antonio Sabella
من قبل Antonio Sabella , Marketing Strategist , Bath Fitter

If the company brand is well established, then think twice before touching the logo. 

Any changes to brand/image and logo (a small part of your overall brand) should go through a whole process involving most stakeholders. 

You need to think strategically and ask yourself questions like

  • Why do I need to edit the logo?
  • Does the logo work well for our target audience?
  • Does the logo reflect well our Values, mission and vision?
  • Does it reflect clearly who we are and what we do?
  • Will this logo still work well for us in many years to come?

I would say do not touch anything in the logo before going through a whole analysis and study.

If you are asking yourself that question anyway, the best thing is to invest some money in hiring a good branding agency, they will walk side by side with you in understanding your needs and tell you whether you need to change or simply edit your whole brand image (including the logo).

Nouman Ul Hassan
من قبل Nouman Ul Hassan , Digital Marketing Manager , Zarea.pk

Here are some steps to edit your logo:

  1. Choose a design software: There are several graphic design software options available, such as Adobe Illustrator, Canva, or Inkscape. Choose a software that you are comfortable using and that meets your design needs.

  2. Open your logo file: Open your existing logo file in the design software you have chosen.

  3. Make changes: Once you have your logo open, you can make changes such as adjusting the color, font, shape, or size. You can also add or remove elements, or completely redesign the logo.

  4. Save your changes: Once you are satisfied with your changes, save the updated logo file in a format that is compatible with the software you used. Common file formats include .AI, .EPS, .PNG, and .JPG.

Faryal Chandio
من قبل Faryal Chandio , Social Media Specialist , iMotive Media

Yes you can edit in needed one adobe design tool.

You need to learn some tools working and then you can edit by yourself.

Imdad Ali Batti
من قبل Imdad Ali Batti , International Business Development Manager , Nutrizo Advancis Healtchcare Pvt. Ltd

Consider your actions carefully before modifying the logo if the brand of the organisation is well-known.

Any modifications to your logo (a minor component of your overall brand) should go through a thorough procedure including the majority of stakeholders.

You must exercise strategic thinking and consider issues like

Why must I change the logo?Does the logo appeal to our intended market?Does the logo accurately represent our values, goals, and mission?Is it a clear reflection of who we are and what we do?Will this logo continue to serve us well in the years to come?Before conducting a thorough investigation and study, I would advise against touching anything in the logo.

Muhammad  Adil
من قبل Muhammad Adil , Digital Marketing Specialist , Adii Digital

"It all begins with the message you want to convey - your values. A logo may be simple to alter, but it requires a well-thought-out strategy and execution using specific Adobe software programs."

Muhammad  imran
من قبل Muhammad imran , Operation Coordinator and Administrator , HSK Travel and Tourism

Editing a logo typically involves making changes to its design or appearance. The exact process of editing a logo can vary depending on the file format and software used to create the logo. Here are some general steps you can follow to edit a logo:

  1. Access the Original Logo File: Locate the original file of your logo. This file should ideally be in a vector format such as .ai (Adobe Illustrator) or .eps, as these formats allow for easy editing without loss of quality. If you don't have the original vector file, you can try to find a high-resolution image file (e.g., .png or .jpg) for basic edits.

  2. Use Vector Editing Software: If you have a vector file, open it using vector editing software like Adobe Illustrator, CorelDRAW, or Inkscape (free open-source software). Vector software allows you to manipulate individual elements of the logo without losing quality.

  3. Edit Text: If your logo contains text, you can change the font, size, color, or wording. Select the text element using the software's selection tool and make the desired changes from the text options.

  4. Modify Shapes and Colors: You can modify shapes, lines, and colors in the logo. Use the software's drawing and color tools to adjust the elements as needed.

  5. Add or Remove Elements: Depending on your requirements, you can add new elements to the logo or remove existing ones. Be mindful of maintaining the overall balance and aesthetics of the logo.

  6. Save Incremental Versions: As you edit the logo, save incremental versions to avoid losing progress or making irreversible changes. You can save copies with different filenames or use the "Save As" feature.

  7. Raster Image Editing (if necessary): If you only have a raster image (e.g., .png or .jpg), you can use software like Adobe Photoshop or GIMP to make basic changes. However, raster images may lose quality when resized or manipulated, so try to work with the highest resolution version available.

  8. Seek Professional Help: If you are not comfortable with graphic design software or need complex changes, consider seeking assistance from a professional graphic designer or design agency.

  9. Review and Feedback: After editing the logo, gather feedback from relevant stakeholders to ensure the changes align with your brand identity and message.

Remember to save a backup of your original logo file before making any edits to preserve the original design in case you need to revert to it.

Fiona OConnor
من قبل Fiona OConnor , Digital Marketing & Startup Consultant , Self Employed

This would require careful consideration of the brand's identity and audience.
Begin by defining the reason for the change: is it to modernize the look, improve scalability across digital platforms, or better align with the target market?

The steps i'd follow are:

  • Consult your brand guidelines: Ensure any edits adhere to your overall brand vision, including typography, color palette, and design elements.
  • Gather feedback: Involve key stakeholders (internal teams, partners, or a focus group) to obtain feedback on potential design tweaks.
  • Keep it simple: Logo changes should focus on enhancing clarity and adaptability while maintaining brand recognition. Test new versions across various media (social, print, web) to ensure visibility and scalability.

Mujtaba Sajid Tirmizi
من قبل Mujtaba Sajid Tirmizi , Senior Graphic Designer , Child Care Foundation of Pakistan

o edit your logo effectively, start by identifying the purpose of the changes, whether it's to modernize the design, update colors, or reflect a shift in brand direction. Use professional design software like Adobe Illustrator or Photoshop, which allows you to work with vector files for scalable and high-quality edits. Focus on specific elements such as color palette, typography, shapes, and spacing. Ensure that any updates align with your brand's identity while retaining recognizable features to avoid confusing your audience. Test different variations of the logo and gather feedback to ensure the changes resonate. This process will help you refresh your logo while keeping its core identity intact.

kamran akhter
من قبل kamran akhter , import export , Essatax Industries

Editing your logo can be a creative and strategic endeavor that breathes new life into your brand. Whether you're modernizing or making subtle adjustments, remember to maintain a connection to your brand’s identity while ensuring the design works across multiple platforms.

Rima Barua
من قبل Rima Barua , Corporate Communications Manager , Trimble Inc

Editing a logo as part of brand strategy should align with your brand's core values and market positioning. Begin by assessing whether the current logo reflects the brand’s identity, target audience, and market trends. Any changes should enhance recognition and consistency while ensuring it remains adaptable across different media. Focus on retaining key elements that reinforce brand equity, while updating the design to modernize or realign with evolving customer perceptions or business goals. Always ensure that the revised logo strengthens your competitive positioning and reinforces your unique brand promise.

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