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Are you still using RSS (Rich Site Summary)? if yes, would you recommend it?

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تم إضافة السؤال من قبل Yasmeen Husam , Web Developer , Al Fahid Systems
تاريخ النشر: 2019/01/20
Adam Ahmed
من قبل Adam Ahmed , IT & Web Developer , Freelance

Basm allah alrahman alrahim

 

No I don't use RSS

 

 

Mohamed Kamal Kalamawy
من قبل Mohamed Kamal Kalamawy , Webmaster, SEO , Powerline for contracting

Not since the proliferation of social media and Google recently shutting down the service on their part, Social media notifications are more attractive than RSS (after all our brains are conditioned to crave them).

Here is why I don't recommend it:

  1. Social media proliferation
  2. the security aspect with having a RSS feed
  3. perceived lower support for the service, since the retreat of a market leader like Google.
  4. it is perceived as one sided communication, that is to say doesn't initially invite an engagement.
  5. it is considered a formal communication channel.

on the other side of the debate:

  1. still not everyone is on social media (believe it or not)
  2. amazing for announcing regular updates.
  3. can easily be integrated to any type of website.
  4. you get some nifty options as well, like (summary or full content, adding pictures, videos)

In conclusion:

Now, first rule of digital marketing, know your audience, and adapt to their needs.

if your clients (visitors) are more likely to use rss, so be it, customer is king.

if not, social media is widely available and much simpler to setup and use.

Companies Specializing in Tracking and RSS Metrics:

Pheedo - Pheedo creates tools that enable individuals, organizations and corporations to promote, analyze, and optimize their weblogs and content. http://www.pheedo.com

SyndicateIQ - SyndicateIQ's position in the content distribution chain provides clients a set of analytics. http://www.syndicateiq.com/

FeedBurner - FeedBurner offers a full range of services to help you build awareness, track circulation, and implement revenue-generating programs in your feed(s). http://www.feedburner.com

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